Thoughtful Storefronts for Distinctive Brands.
Curated product collections, cohesive shopping environments, and practical commerce systems developed from first concept to live launch.
Selected Works
Moon Petal Healing
Reiki, chakras, reflection & digital practice
Gentle Paw Reiki
Animal Reiki learning & resources
The Quiet Loft
Printables for unhurried living
Dream Lotus Studio
Soft stories for quiet rooms
Bramble & Frame
Cottagecore art in quiet collections
Still Shelf
Curated ceramics for calmer rituals
Creative Direction Meets Commerce Architecture
Transforming product ideas into cohesive online shops through brand-led design, intentional catalogue structure, and reliable storefront systems.
Product & Collection Strategy
Developing focused product lines, themed collections, bundles, pricing structures, and catalogue hierarchies that make each storefront feel intentional and easy to explore.
Storefront Design & Systems
Building and configuring WordPress, WooCommerce, and Fourthwall storefronts, including product organization, navigation, responsive layouts, digital delivery, and practical backend workflows.
Product Presentation & Launch Content
Creating product imagery, mockups, descriptions, SEO-conscious copy, and launch-ready content that carries a consistent brand story throughout the customer experience.
